2-1-2 Small Business Sense

An E-Business is in many ways different from a brick and mortar store. But in some ways it is the same. One way they are the same is General Accounting. If you are making money as an Internet Marketer, then you are going to have to decide whether or not to hire an accountant or do-it-yourself.

There are a few pros and cons to both options

a. DIY – FREE!

Accountant – $$$$

b. DIY – lots of work and time

Accountant – Much less work and a smaller amount of time

c. DIY – Tax and accounting knowledge may be very limited

Accountant – Professional usually college grad and many years of hands on experience

If you are to become successful as an Internet Marketer, then your main objective is to continue to build your business, and to do that you need to be spending your time doing business building stuff. Whether it’s building your list or developing new products or whatever it may be, and all those things take time. So you time is probably better spent working your business, not dealing with accounting issues, tax issues, etc.

Now some people may be well versed in tax law and or accounting procedures, either from college experience or previous business experience. But the majority of us are not that fortunate.

So you have 2 options here. Either begin doing your research and find out as much as you can about tax and accounting information, as it pertains to your business and state. Or hire a professional accountant.

Hiring a professional is obviously going to cost you some money. How much will depend on the expertise of accountants in your area, as well as the demand for accountants in your area. I can’t really tell you what to expect for accounting services as there are to many variables.

Depending on how much work you expect your accountant to do will be one deciding factor. With that said if you do want to hire an accountant you can usually keep the costs down somewhat by doing at least some of the accounting work yourself.

For example if you can keep a simple monthly ledger you will save your accountant quite a few hours worth of work every month. And if you are paying by the hour that can add up quickly. I have an accountant for my business and I know I have got an extremely good deal.

My accountant fees are relatively cheap I think for what my accountant does for me. I have at the time of this writing about 3 full time employees. I take care of record keeping on a month to month basis, mainly in the form of a monthly ledger, and I keep track of employees scheduling and pay and thats about it. My accountant does all my payroll tax stuff for the feds, issues my payroll checks for my full time employees bi-weekly, and does all my end of year tax preparation stuff.

Now last year my business grossed about $700,000.00 so my accountant had her work cut out for her, I did what I could to help make her job easier but in my opinion she handles the lions share of the work. She charges me about $500.00 to do all my end of business tax prep stuff, and $26.00 per pay period to do my payroll. So if you shop around and are willing to do some of the work you should be able to reasonably afford accounting services, and save your time for building your online business!

By: Mike Hagerty

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DIY business

Many people operating an office do not even know or understand the purpose of an it. Ignorance on the part of the average office user is strongly responsible for it’s abuse and failure of many offices to operate with maximum efficiency and produce effective results to it’s customers or the public.

Since an office is a room(s) used as a place of business and clerical work, it therefore should project the image of the business in a more effective, professional and audible language of excellence.

Anybody entering an organized and well arranged office will find it quite homely than a disorganized one. Strictly speaking, expensive furniture and it’s machineries does not denote an organized and efficient office, no thanks to vain glory and show of opulence.

The general purpose of an office can be broadly spread across two main reasons:-

1. To enhance the efficient management, controlling, directing of communications, information and records, i.e. receiving, recording, controlling, and managing efficiently information. 2. To safeguard assets and control loss.

In order to achieve maximum office efficiency irrespective of the type, size and location of such an office, it is paramount that every entrepreneur, businessman or persons running an office should maintain a high degree and consistent office routine.

Office routine has been defined as, the systematic method of carrying out office administration to ensure the efficient execution of day to day office duties. This will enhance the efficient directing and controlling of an office, in order to achieve its specific purpose in the most economical way.

Every office should have a systematic work-frame for achieving its set objective efficiently, continually and progressively. Generally speaking, to enhance an efficient office operation certain rules most be employed. For example, it is extremely important that in any type of office, a good relationship MUST exist between employer and employee. This is important, if the feature of a happy, pleasant office atmosphere is to be a reality. Since an its is like a home to the public or office user, it should project the comeliness of such. Absence of such has the tendency of making prospective clients, and other user’s to easily loose confidence in the office thereby reducing the effectiveness of the office.

Although, certain guiding principles are responsible for the efficient running of any type of office yet not so many adhere to this principles. This has caused so many a businesses to loose patronage and clientele recommendations!

By: Iroegbu Austine

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Caffeinated Content – Members-Only Content for WordPress

Times are tough – jobs and money are in short supply. You have just about exhausted your unemployment benefits and your savings are about gone. You and your family are already eating wieners and beans – what can you do to make a living?

How about starting a Hot Dog Cart Business? If you’re thinking that the world doesn’t need another tacky tube steak vendor downtown, that all franks taste the same and there’s no way to make any money -you’d be wrong. The fact is 10% of all hot dogs sold in America are bought from hot dog carts, and like any business your avenue to success is only limited by your own imagination. In my opinion your success comes down to 8 words: “sell a quality product at a fair price.”

You need to think outside of the box and come up with some creative business ideas… such as setting up your wienie wagon at the city dump, the local flea market or next to the DMV. Also introduce your customers to a brand new grilling technique – spiral cut your wieners/sausages/kielbasa and then grill them. The spiral cutting will increase the surface area of your tubers and allow them to acquire more caramelization by browning the natural sugars in the meat, which will give them the extra flavor, aroma and visual appeal.

In 1989 my wife and I decided to hit the road in our motorhome and make a living with our hot dog cart. We sold Hebrew National kosher franks and set up at the entrance to the land fill in Phoenix, Arizona. We sold tubers, kielbasa, potato chips and canned soda for about 3 months and averaged about $200 a day gross. Then the Phoenix 110 degree summer days hit and we moved over to Bakersfield, California. We made a nice living selling our kosher franks at the local swap meet on the weekends and downtown during the week – we averaged about $300 a day gross. We stayed for 8 months, but tired of living in the motorhome and decided to sell our hot dog cart to one of our steady customers, Kim, who turned it into and egg roll cart and set up for business in downtown LA. He may still be there for all I know.

I’m retired now, or I’d start a new vending cart business. I’d sell well known quality frankfurters, spiral cut and grill them and watch the amazed and happy customers line up and fill my pockets with money.

By: Kent Saint John

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Kansieo.com

Your office hours are a component of your brand of chiropractic and one that should be carefully considered before determining when you will deliver patient care to your patients and the prospects in your marketplace. Many consultants promote and advocate that you only need limited office hours to enjoy success. As little as twenty hours per week is acceptable allowing you to have more time to enjoy your lifestyle.

This approach can, on the surface, sound very attractive… from the doctor’s point of view. Who doesn’t want to get wealthy without working? It’s the American dream. But, it is a limiting strategy from many perspectives.

First, let’s address the glass ceiling component of reduced office hours. If you are open twenty hours per week and your average time with a patient is ten-minutes (Average allowing time for new patient exams), then you are limited to 120 patient office visit. If your Average Visit Income (AVI) collected is $80 per visit, then your maximize gross income per year would be $460,800. Now, you could counter that is all you need!

But, for every hour you add to schedule, you would be adding $480 per hour or another $23,040 per year… with just one extra hour per week! Of course, do your own calculation, using your current numbers to determine how much impact limited office hours impact your potential wealth building.

The reality is that chiropractic is a personal service business. The only thing you have to “sell” is your time, backed by your skills and expertise, which will set your fee schedule. When you restrict the “time” that produces revenue, you limit the amount you can earn. It’s that simple.

Patient Service

The other component of your office hours is delivering quality patient service… when it is convenient for the patient to receive your care.

Most Chiropreneurs will report that they deliver quality care. And, mostly this is true. But, one component of quality patient care is to have patient’s who are able to receive your quality care when it is convenient for them. When you limit your office hours, you are stating that this is when they can get your quality care… otherwise they are out of luck.

Office hours need to be structured based on your demographic and geo-graphic marketplace. If many of your patients are employed… then the best time of the day may be during the lunch hour for these patients. If your office is in the financial district of Wall Street, then you may need to open at 5 A.M.

Forcing people to come in for care when it is inconvenient for the patient is not exceptional patient care. You load up the patient with stress trying to plan their day so they can fit your schedule. Eventually this stress will create no-shows and inactive patients who did not complete their program of care.

Marketing

Limited office hours can impact your marketing. Conduct a survey in your marketplace and ask people what they consider to be normal office hours for health care providers, i.e., M.D., Dentists and Chiropractors? O.K., let me say you some time… it will be a normal business hour of at least 40 hours per week… not twenty.

From a marketing perspective, which drives new patients to the office and retains patients, you need to be available and accessible when they respond to your marketing efforts. The worst thing possible is for a prospects to see your marketing and call the office only to find that it is closed during the perceived normal office hours.

Reduced office hours can limit your ability to grow your practice.

Office Coverage

Hospitals can be open 24/7, but they don’t rely on one doctor to cover those hours. Nor do you need to cover your entire office schedule. You can grow your practice with a group practice.

The more hours you offer, the better your patient service. You can recruit better talent by having full-time career opportunities instead of finding those who only need part-time employment and you can get a better return on your investment from marketing, when you can answer the phone and book the appointment!

Peak your practice with your patient-centric office ours.

By: Lawton Howell

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